Tag Archives: Social

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Successful innovations meet “social imaginaries” by Stéphane Hugon, sociologist and managing consultant

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Imagination and Innovation Stéphane Hugon is a reckognized sociologist, researcher, and teacher at both Descartes-Sorbonne Paris University and Paris National Design School (Ecole Nationale Supérieure des Arts Décoratifs) focusing on linking innovative technology with consumer usages. Stéphane cofounded consulting agency Eranos, … Continue reading

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“Strong innovation with a broad impact” by Marc Giget, CEO of European Innovation Institute (2/2)

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Marc Giget is a French expert in the field of innovation enjoying an international reputation. Below is the second part of the interview we conducted with him (interview part 1), where we focus on what organization set-up and  how to introduce … Continue reading

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Unleashing Google norms, running the “rapid innovation” engine

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Sour criticism on Google innovation engine Google has been for years an innovation champion, but innovation often gets slower as you get bigger, even at Google! Some sour voices have started to raise, critizising Google unsuccess in their recent product … Continue reading

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Transmedia Lab – Opening Statement by Xavier Couture, Orange Content Division Director

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Public and consumer uses are changing. Naturally navigating from one media to another, audiences follow their favorite contents on any kind of screen: cinema, TV (linear or catch up), mobiles, web, videogames… In certain media, these audiences that are immersed … Continue reading