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Living Innovation at Merck Serono, by Ulrich Betz

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Dr. Ulrich Betz is Head of Innovation & Entrepreneurship Incubator’ at Merck Serono. Merck Serono initiated recently a great variety of open and participative innovation initiatives: Innospire Idea Competition, Innovation Boost 2015, Innovation Cup, Open Compound, Open Call for drug discovery, and Outcubation. Continue reading

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How consumers co-create? by Nicholas Ind

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Nicolas Ind, associate Professor at Oslo School of Management and a Visiting Professor at ESADE Barcelona, presents a short summary of an article on ‘The Emergence and Outcome of Co-creation’, highlighting motivation levers for consumers, how they engage, and how managers have to adapt their behavior. Continue reading

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FinTech : will Finance be the next disrupted industry?

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Pierre Méric is a student in Marketing & Innovation at Dauphine Paris university. He’s in internship at Orange, performing marketing and community management on crowd-innovation platform Imagine With Orange. In this post, he draws a 360° panorama of initiatives launched … Continue reading

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Business Model Innovation

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Business model innovation topic is rising up since 2000. Digital industry has started the game, and now every industry is a playground for innovative business models, and tremendous variations. One path remains clear : you should start from the value created by your innovation to design its business model. Continue reading

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Open Innovation in a flash

This gallery contains 5 photos.

What is Open Innovation in a flash? Definition, impacts on Orange’s organization, main characteristics, and Imagine with Orange use case. Continue reading

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How to Innovate Better and Faster, with Jeremy Gutsche

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Jeremy Gutsche teels us about his book ‘Better and Faster': it first makes you BETTER by helping you to understand traps so that you can adapt to change. Then it makes you FASTER by showing you the more specific 6 patterns that could help you see that potential quicker. Continue reading

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Innovation in the Chinese way, with François Jullien

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In what ways innovation perception differs between China and Europe? François Jullien does not ‘explain’ the gap, he ‘tells a story’, and he’s a master storyteller! Continue reading