A TV-related app that offers a well-balanced implantation of personalization and recommendations will generate usage and increase revenues. Iris Yuster details some tips for us.
Tag: Psychology
From idea to design, a ‘web to store’ case study by Iris Yuster
One of the most important keys to the success of an App is the understanding of user behavior. Dr. Iris Yuster shows how to successfully balance business goals, technological capabilities, and potential user behavior in a mobile shopping app.
Rapid Innovation in Digital Time 