With Selva Gaberscek, we understand how ethnography and the understanding of imagineries builds the ground for meaningful innovation and branding.
Tag: Creativity
Innovation in China with Fabernovel
How innovation in China differentiates from the US, and Europe? Brilliant Project Director Katherine Wang from Fabernovel helps us to understand what is at stake.
Atelier Louis Zero: Spot, Play, Go,… Zero!
Louis Zero is a strategic design workshop, and not a digital agency. Strategic design stands for shaping impactful products, services and business models. As a workshop, it’s open to all, from debates and meetings to playground for companies.
Wild is the Game: the art of facilitation
Wild is the Game tells us about the art of facilitation, and how to let creative workshops of 300 participants land into an actionable workplan.
Design Sprint, 5 days for an innovation journey: is it speed or haste?
Using the three basic premises of Design Thinking – Immersion, Ideation and Prototyping – and leveraging the creation of a multidisciplinary environment, Design Sprint is emerging as new way for accelerated innovation, where speed andinnovation go hand in hand.
Thinking out of the box with crowdsourcing, a conversation with Sihem Jouini
Unfair advantage Sihem Jouini is Associate Professor and Director of the Innovation & Entrepreneurship major at HEC ExMBA, and a … More
Gamification for innovation: cubification in action with Hélène Michel and Opopoï
Hélène Michel is a brilliant professor at Management School of Grenoble, with a PhD in Management, a strong experience in innovation and gamification. She tells us about her gamification approach for innovation, called Cubification, implemented within several companies with Opipoï, a young agency lead by Mathias Salanon.
Accenture Innovation center, creativity on starting-blocks
What is the Paris Accenture Innovation Center ? In a nutshell, a dizzying innovation team, acting in a tremendous place for creativity!
Albane Liger Belair, Accenture Paris Innovation Center Director, kindly walked me through this amazing space.
Innov’Up at La Poste (French mail company) with Aude Le Carpentier
Aude Le Carpentier is in charge of Innov’Up Creativity, in the Service-Mail-Parcel sector of La Poste. She’s a 27 year-old manager of a team of 15 creative people, helping business teams to develop innovative services. Let’s dig in into her enthusiastic experience.
Open Innovation is not easy, but is facilitated in the digital world
Hereafter is a short interview I completed with Dan Taylor, from Market Gravity, for his book on Innovation in Large … More
BIG, platforms of opportunities for breakthrough innovation at Pernod Ricard, with Alain Dufossé
BIG is the unit targeted to breakthrough innovation initiated by Pernod-Ricard group. Rather than stepping into single opportunities, BIG develops ‘platforms of opportunities’, fostering a comprehensive dialogue with business units. Let’s follow our guide, Alain Dufossé, BIG’s Managing Director.
Innovations from all over the world – RNDI 2014 (2/2)
Radical and outstanding innovations was the focus of the 7th National Meeting of Innovation Directors hold in Paris last June. Thematic panels were a rare opportunity to discover a broad diversity of brilliant creative initiatives.
Innovations from all over the world – RNDI 2014 (1/2)
Radical and outstanding innovations was the focus of the 7th National Meeting of Innovation Directors hold in Paris last June. Radical and extraordinary also involve social: are there access to key services for those people who have in the past always been excluded?
USI 2014, Unexpected Sources of Inspiration (2/2)
Innovation thrives on inspiration is something every attendee could feel at USI 2014. Reflect for instance on this claim by Edgar Morin: ‘Our ideas can turn into ideology, and be misleading: we must enter into a dialogue with our ideas’
USI 2014, Unexpected Sources of Inspiration (1/2)
USI new acronym is quite demanding: Unexpected Sources of Inspiration. Its promise was truly kept this year. Reflect for instance on this claim by Christian Monjou: ‘A innovator is someone who’s being accused of transgression’